Nothing brings me extra pleasure, early on a darkish Wednesday morning in January, than to get up, pop the kettle on and tune right into a music premiere on the radio. What makes the event that significantly better? The observe in query, “Loneliness,” is the primary single from the Pet Store Boys‘ upcoming album, “Nonetheless,” (additionally introduced on the premiere).

The model new album “Nonetheless,” out on Parlophone Files on the twenty sixth of April, is the duo’s lockdown album. Certainly this implies The Pet Store Boys, are one of many previous couple of remaining acts to launch songs written throughout the pandemic?. Though, equally this would possibly go a way in the direction of explaining how they selected the album’s first single, “Loneliness.” Moreover how they got here up with the concept for the music. Equally, since, noting the duo has returned to extra of a cinematic digital pop type that makes use of orchestral components on “Loneliness“. Such an opulent sound was not achievable as a consequence of restrictions throughout the pandemic. Coupled with the actual fact Pet Store Boys commitments as a consequence of touring “Dreamworld,” their biggest hits, stay.

In a joint assertion, Neil Tennant and Chris Lowe commented about their new album “Nonetheless,” in a press launch:

“We wished this album to be a celebration of the distinctive and various feelings that make us human. From the extra dance-orientated tracks to the uncooked poignancy of the introspective ballads, with their stunning string preparations, every observe tells a narrative and contributes to the general narrative of the album”.

Additionally launched is a poignant music video directed by Alasdair McLellan. Utilizing a queer perspective. The clip fastidiously demonstrates that even with pals and lovers round us, we will nonetheless expertise loneliness. Evermore so when fighting residing authentically.

Because the “Loneliness” video is an age-restricted one. Click on right here, by means of to YouTube to look at the music video.

The album is now accessible for pre-order. This will even give entry to precedence tickets for a really particular run of 5 PSB exhibits at London’s Royal Opera Home, from July twenty third – twenty seventh.

Fancy a bodily “Nonetheless” album? There are numerous codecs to select from, black, clear and gray vinyl choices, CD, and so forth., extra HERE.

“Loneliness” might be launched as a CD single on the sixteenth of February.

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