Irish-born singer-songwriter Moncrieff has launched a robust video for his new single ‘Younger Males’, which acquired its first nationwide airplay on BBC Radio 1’s Future Artists with Jack Saunders this week. The monitor is taken from his new EP ‘Highways & Hurricanes’, out now through BMG / energie.

Directed by the award-winning Elle Brooks-Tao, produced by Roisin Moloney and starring Regular Folks’s Eanna Hardwicke, the onerous–hitting and emotional video narrates an vital message round males’s psychological well being. Watch it right here.

Moncrieff says:

“Rising up in small-town Eire, males’s psychological well being was by no means one thing that was talked about.  As a person, If you happen to’re hurting emotionally, you’re anticipated to man up and cope with it or failing that, as is so frequent in my space, all issues had been pushed down and drowned with pints, joyriding, medication, combating and different harmful behaviour. In consequence, younger males have change into consultants at camouflaging their issues, typically till it’s tragically too late.

I needed to inform the true story. That behind the reckless behaviour and laddish exterior of a younger man, lies a susceptible, emotional human being who feels trapped within the psycho-emotional cage that the tradition in Eire and lots of different components of the world have constructed for younger males. 

I’ve been extremely lucky to work with Elle Brooks-Tao, who not solely breathed life into the thought however introduced a really distinctive aspect of tenderness and human vulnerability to the video.”

Director Elle Brooks-Tao says:

“I’ve at all times believed in movie as a medium to assist individuals really feel not so alone of their ideas or caught of their feelings. Seeing a life, a personality, an motion or scenario on display screen can encourage us to see a unique method to do issues, or a brand new method to really feel. I really hope that each younger man who watches this can think about their emotions and decisions in a brand new gentle, and really feel hope for his or her future when all hope appears misplaced.

Working with Chris was a useful method to get inside the pinnacle of a younger man, his personal and write genuine experiences based mostly on recollections shared from his life that he needed to tie into the movie. I’m grateful to have been trusted to assist these characters come to life on display screen, and I’m grateful for our producer Roisin, and the whole forged and crew who threw themselves into this delicate topic, and donated their time and assets.”

On the floor, ‘Younger Males’ is a slice of exuberant summer time pop that encapsulates the carefree feeling of a street journey, making a stark distinction to the lyrics.

Moncrieff explains:

“I wrote this music after shedding one among my oldest mates to suicide in late 2021. Dropping him broke me and my complete group of mates, and I feel I initially wrote this music to assist us bear in mind him and in order that we by no means lose one other one among us once more. 

I’m uninterested in it being the identical tragic story, the place it seems like guys fall off the face of those small cities like flies, when it doesn’t must be that method.

The music was written in order that younger males can really feel seen and hopefully do one thing to normalise reaching out once you’re struggling. You’re a human being not a machine. You may’t maintain the world by yourself – activate the sunshine and speak to somebody.”

Following the huge success of final yr’s ‘Heat’ EP – profitable the RTÉ Alternative Music Prize for Irish Track of the 12 months 2023 for the smash-hit title-track – Moncrieff’s newest physique of labor ‘Highways & Hurricanes’ is an unflinchingly trustworthy, deeply private assortment of songs that cope with love, loss, battle, vulnerability and discovering interior power. A shocking testomony to his progress as a songwriter, the brand new EP affords an intimate sonic portrait of an distinctive musician who isn’t afraid to handle his demons within the studio. Stream and obtain ‘Highways & Hurricanes’ right here.

On the EP, Moncrieff soundtracks the frenzy of pleasure and pitfalls that include romantic relationships on earlier singles ‘Good’ and ‘What Am I Right here For’, narrates an vital message round younger males’s psychological well being on ‘Younger Males’, addresses his late brother and presents his personal guidelines for all times on ‘9 Classes’ and affords an intimate confession on ‘Damaged’.

You could find out extra about Moncrieff and his music on-line on Instagram, Spotify, Twitter, TikTok, and YouTube.

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